Saddleback College Marketing and Communications Committee

The Saddleback College Marketing and Communications Committee is charged with developing marketing activities that promote the college image and are tied to achieving the college's strategic plan.  Through establishing and funding marketing strategies, the Marketing and Communications Committee strives to maintain and promote brand integrity resulting in successful enrollment and community relations.

Strategic Plan Implementation

The Marketing and Communications Committee works to implement the following goals, strategies, and initiatives of the college's 2010-2013 strategic plan:

Goal 3.4: Improve the efficiency of college-wide communications and marketing strategies through a centralized system.

Strategy 3.4.A. Enhance communication with students and faculty to include the latest technology.

Strategy 3.4.B. Develop and implement a plan that integrates marketing and public relations into the larger college community

Strategy 3.4.D. Develop and implement a campaign to increase the number of high school employees that would recommend Saddleback College.

 

Agenda and Minutes

Marketing-Committee-Minutes-03-21-2012

Marketing-Committee-Agenda-03-21-2012

Marketing-Committee-Minutes-01-11-2012

Marketing-Committee-Agenda-01-11-2012

Marketing-Committee-Minutes-11-09-2011

Marketing-Committee-Agenda-11-09-2011

Marketing-Committee-Minutes-10-12-2011

Marketing-Committee-Agenda-10-12-2011

 

Documents

Communications and Graphics Manual

Student Communication Guidelines

 

Members, 2011-2012

  • Jennie McCue, Director of Public Information and Marketing (Chair)
  • Christina Abel, Professor, Chemistry
  • Karl Abrams, Professor, Chemistry
  • Maryam Azary Dehkordi, Counselor, DSPS
  • Brandon Baldoni, Student
  • Christopher Claflin, Instructor, Graphic Communications/Design
  • Tracy Daly, Acting Director, Economic and Workforce Development
  • Eugene Evancoe, Instructor, Electronic Technology
  • Peter Evanow, Instructor, Business
  • Ryan Even, Dept Chair, Photography
  • Estella Garrison, Director of Community Education
  • Rahil Haneef, Student
  • Jerry Hannula, Assistant Athletic Director
  • Jane Horlings, Professor, Biology
  • Leslie Humphrey-Quirk, Director of Outreach and Recruitment
  • Rebecca Knapp, Professor, Business
  • Mark Kruhmin, Video Production Specialist
  • Phillis Kucharski, Professor, Nursing
  • Mike Martinez, Webmaster
  • Sandy Marzilli, Director, Emeritus Institute
  • Barry McCarthy, Instructor, Business
  • Bart McHenry, Dean of Fine Arts and Media Technology
  • Donna Pribyl, Senior Graphic Designer
  • Jane Rosenkrans, Dir. of Admissions, Records, and Enrollment Services
  • Janet Ventura, Counselor/Professor
  • Terry Wedel, Director of College Radio Station Operations
  • Nina Welch, Fine Arts Public Information Officer
  • Amy Wheeler, College Public Information Officer

Meetings

Meetings are every two months on Wednesdays from 1:30 to 2:30 p.m. during the academic year.  Generally, meetings are held on the second Wednesday of the month unless otherwise noted.   Meeting space location depends on availability.

October 12, 2011
November 9, 2011
January 11, 2012
March 21, 2012
May 9, 2012

 

 

 

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